Search vs Performance Max: Which One Actually Drives Better Leads in 2026?

If your Google Ads are generating clicks but not quality leads, you’re not alone. In 2026, the debate isn’t whether to use Google Ads, it’s how to use it correctly. The biggest confusion we see at Austin Bryant Consulting is this: businesses rely heavily on automation like Performance Max, expecting better results, while ignoring the […]
Google Ads Mistakes Costing You Leads (and How to Fix Them)

For many U.S. businesses, Google Ads should be one of the most reliable sources of leads. It puts your services in front of people actively searching for solutions. Yet in practice, many companies spend thousands of dollars on ads and still struggle to generate consistent calls or form submissions. In most cases, the problem is […]